DALLAS, TX – 04/14, 2020 – Ultravision International announces that it has reached an agreement with Lamar Advertising Company (NASDAQ: LAMR) to extend the term of the Digital Display Patent License Agreement originally entered into in 2017. The amended agreement grants Lamar access to Ultravision’s patents related to Modular LED Displays.
Ultravision designed and patented numerous inventions related to Modular LED Digital
Displays, which have fundamentally changed the LED Display industry by eliminating the need for cabinet displays. Ultravision has 34 patents related to Modular LED Display technology. Modular LED Digital Displays lower the cost of installation and operation for LED Digital Displays. The design of these Modular LED Digital Displays has played an important role in the market growth for indoor and outdoor LED video walls.
“Ultravision is pleased to enter into an amended global patent license agreement with Lamar,” said William Hall, CEO and co-founder of Ultravision International. “This agreement reaffirms the value of Ultravision’s world-class patent portfolio.”
While the terms of the agreement are confidential, the agreement is consistent with Ultravision’s established licensing program.
About Lamar Advertising Company
Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in North America, with more than 330,000 displays across the United States, Canada and Puerto Rico. Lamar offers advertisers a variety of billboard, interstate logo and transit advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States with over 2,600 displays. See more at: www.lamar.com.
About Ultravision International
Ultravision International is a world-leading innovator, manufacturer, and distributor of LED Digital Displays and LED Lighting. The American company has over 60 U.S. and international patents related to Modular LED Digital Displays and Outdoor LED Lighting. The unique designs of its patented products fundamentally changed the LED Digital Display and Outdoor LED Lighting industries by lowering the total cost of installation and operation for its customers. Ultravision International’s innovative products are proudly assembled in the U.S.A. To learn more about Ultravision International, visit https://www.ultravisioninternational.com/.